Asia’s international law firm King & Wood Mallesons (KWM) has risen in the rankings of the world’s best legal brands, jumping two places to 14th in the 2020 Acritas Global Elite Law Firm Brand Index.
The Acritas Global Elite Brand Index measures the firms that are most top of mind and most favored by corporate clients with more than US$1B in global revenues.
KWM’s improved ranking this year reflects the rising strength and differentiation of the firm’s brand in the highly competitive global legal market. In particular, KWM’s high consideration for multi-jurisdictional litigation and deals was a key factor in driving up the ranking.
Commenting on the firm’s results, Global Chairman Wang Junfeng said:
“Delivering high-quality, efficient professional legal services are synonymous with the KWM brand and it is wonderful to see this recognised by globally in these results. As we drive our global strategy forward, we are committed to meet the evolving needs of our clients in this highly connected global marketplace.”
Global Chief Executive Partner Sue Kench added:
“As our clients continue to globalise, we are very pleased that KWM’s unique offering is increasingly recognised and valued by clients. Our unrivalled Asia capability combined with our global platform uniquely positions us to support our clients on cross-border opportunities in the world’s key growth markets and we will conintue to invest in meeting our client’s needs and exceeding their expectation.”